Will the Fragrance Industry Have to Come Clean?

As global fragrance giants like Coty, L’Oréal, Estée Lauder, Symrise, and Givaudan ramp up efforts to capture the Chinese market, transparency about ingredients is becoming unavoidable. While proprietary formulas are a core part of the industry, the widespread use of phthalates and other synthetic chemicals—recognized endocrine disruptors—raises serious health questions. Consumers increasingly expect to know …