The Perfume Capital of the World: Grasse’s Enduring Influence in an Era of Transparency

Grasse’s Enduring Influence in a New Era of Clean Beauty There’s been a noticeable shift in how we talk about fragrance, particularly in an era defined by health and longevity advancements. As explored in a recent feature, The Aroma Axis: Fragrance, Luxury, and the Rise of Asia, Asia’s growing role in the premium fragrance space …

Will the Fragrance Industry Have to Come Clean?

As global fragrance giants like Coty, L’Oréal, Estée Lauder, Symrise, and Givaudan ramp up efforts to capture the Chinese market, transparency about ingredients is becoming unavoidable. While proprietary formulas are a core part of the industry, the widespread use of phthalates and other synthetic chemicals—recognized endocrine disruptors—raises serious health questions. Consumers increasingly expect to know …

The Aroma Axis: Fragrance, Luxury, and the Rise of Asia

F amily-owned French company Gattefossé is in the news after opening its first full-scale production and manufacturing plant in North America, located in Lufkin, Texas. Gattefossé is considered one of the foundational names in the cosmetic industry. The company’s founder, René-Maurice Gattefossé, was a French chemist who coined the term aromatherapy in the early 20th …

Sustainable vs Clean: What’s the Difference

Fragrance is one of the most powerful segments in the cosmetics industry. With Coty Inc. making headlines for doubling down on its fragrance business—particularly in China, where the market is reportedly experiencing significant growth—the company’s strategy offers a glimpse into the industry’s next chapter. Coty CEO Sue Nabi has noted that the China International Import …

Perfume & Pollution: Coty’s China Playbook at the Crossroads of Clean Beauty

When Coty’s CEO, Sue Y. Nabi, laid out the company’s vision three years ago, she sketched a bold transformation: mass-market brands like CoverGirl, Rimmel, and Max Factor would evolve toward “clean” and “skinified” makeup. Prestige fragrance would surge, and skincare brands designed for China’s pollution-sensitive consumers would become central. Today, many of those ambitions are …

If Kōgai Rings a Bell, You Might Be a Fragrance Snob

Fragrance is intensely personal.For many, discovering a signature scent is one of life’s rare luxuries, an invisible accessory that becomes part of one’s identity. Among the few eaux de parfum I’ve returned to over the years is Costume National, an Italian niche house. Their scents, formulated without phthalates–one of the more scrutinized synthetics in clean …