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I f hydration is the science of skincare, then scent is the art. Beyond soft textures and luminous finishes, fragrance speaks directly to the nervous system. The Science of Scent Unlike sight or sound, scent has a direct neural pathway to the limbic system — the brain’s emotional command center. Here lie the amygdala (where …
Hyaluronic acid (HA) has been called a “miracle molecule” for decades. It’s naturally found in the body—in joints, eyes, and skin—where it cushions, lubricates, and keeps tissues hydrated. Orthopedic surgeons inject HA into knees. Dermatologists inject it into lips and cheeks. Ophthalmologists use it in eye surgery. When placed directly inside the body, hyaluronic acid …
Clean beauty began as a grassroots movement focused on transparency, integrity, and ethical care. Decades before the term existed, campaigns like Beauty Without Cruelty, founded in 1959 by Lady Muriel Dowding in the U.K., championed cosmetics free from animal testing and cruelty, laying the foundation for ethical and ingredient-conscious skincare. Similarly, natural skincare companies have …
In recent years, beauty has borrowed liberally from the produce aisle. Cleansers with kale, serums with mushrooms, and “food-grade” personal care have become shorthand for products that feel both natural and nourishing. But long before “skin food” was trending, Weleda was already there. Headquartered in Switzerland, Weleda pioneered the idea of feeding the skin with …
Photo: Tanya Keisha stock.adobe.com
Beauty-Wellness Crossovers The convergence of beauty and wellness is reshaping how consumers approach skincare and self-care. The rise of ingestible beauty — from Neocell’s collagen and peptides, to Olly’s “Undeniable Beauty” gummies, to Plant People’s “WonderBeauty” formulas — signals a cultural shift toward long-term vitality. It’s less about quick fixes and more about proactive health …
For decades, eye makeup followed a familiar script: a wash of light shadow across the lid, a deeper shade pressed into the crease, liner for definition, and a final sweep of highlight. Blues, purples, browns, and grays dominated palettes in the 1980s, each step carefully layered to create a “finished” look. But beauty is never …
Clean hair care is no longer a niche — it is the standard for conscious consumers. Today’s consumers are seeking products that deliver performance without compromise: formulas that are safe, transparent, and thoughtfully designed. From ingredient integrity to sustainable sourcing, clean hair care blends science, artistry, and responsibility, proving you don’t need harsh chemicals to …
Image courtesy of Skin at Peace / PR Newswire. Used for editorial purposes only.
Logo by B Lab, via Wikimedia Commons If you’ve seen the little “B” logo stamped on beauty brands like Weleda, Sunday Riley, L’Occitane or Clarins, it isn’t just a marketing badge, it’s a certification. A B Corporation (or B Corp) is a company that’s been certified by the nonprofit B Lab for meeting high standards …
At the moment, all tubing mascaras rely on synthetic polymers(acrylates, polyvinyls, polyamides, etc.) to form the flexible “tubes” around lashes.That’s the entire mechanism behind the tubing effect: a plastic-like film former that resists oil,tears, and smudging, then dissolves or slides off with warm water. Keep in mind, clean beauty isn’t about avoiding synthetic ingredients—it’s about …
Titanium dioxide (TiO₂) has long been a staple in beauty formulations, valued for its brightening power and UV protection. In lipsticks, balms, or glosses, it usually appears on ingredient labels as CI 77891. But lip products are unique. Unlike powders or serums, they don’t just sit on skin. They’re worn on the mouth, reapplied often, …